Krajowa Grupa Spożywcza S.A.

Read a customer testimonial [Polish]


 

Krajowa Grupa Spożywcza S.A. is the largest sugar producer in Poland and one of the largest in Europe, also encompassing companies engaged in trading processed products. Emigo supports the sales teams of Polski Cukier in achieving their goals by automating daily tasks and managing the sales process at every stage, shortening visit times and increasing representatives’ work efficiency.

To streamline order fulfillment, Polski Cukier implemented Integra, integrating the Emigo system with distributor ERP systems. Integra enables automatic order transfer between systems, eliminating errors, speeding up the process, and providing real-time information about each order item’s status. If an item is not fulfilled, Integra informs about the reasons, helping identify weak points in the supply chain.

Market advantage is also increased by Winpoint, a database of verified and always up-to-date store addresses, ensuring that customer data is accurate, making it easy for representatives to reach new customers. Winpoint provides access to almost all sales points in the market, allowing easy profiling and categorization, facilitating strategy implementation.

Another element enabling access to new customers is the Sales Identification Service. Based on distributor invoice data, UIS identifies stores that order Polski Cukier products directly from wholesalers, allowing representatives to reach customers not previously serviced.

Analyzing market data and representatives’ work results is possible thanks to Biqsens analytics. Even the most complex data is presented in clear reports and distributed securely within the company according to its hierarchy.

An important improvement used by Polski Cukier is the no-code process editors, enabling easy and ongoing modification of business processes in the Emigo system without programming skills. This allows Polski Cukier to quickly and cost-effectively adapt the system to its needs and respond to market challenges.

 

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