Azan has been operating in the pet industry for several decades and is the exclusive distributor of Brit and Brit Care pet food in the Polish market. They also offer pet toys, supplements, and veterinary food. To enhance goal achievement through automating daily tasks, the company decided to implement the Emigo System. This facilitates sales management, goal setting, customer categorization and profiling, and defining sales territories.
To expand its address database and easily reach new customers, Azan chose Winpoint – an always up-to-date, constantly verified, and expanded database of sales point contact details. Implementing Winpoint also reduces the costs of maintaining their own database.
Ensuring the execution of a sales strategy focused on direct contact between representatives and clients is supported by the Location Discrepancy Report. Managers can easily verify whether representatives are performing tasks directly at sales points, ensuring the proper building of good relationships with partners.
